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ANANTHA RAM GUPTA B S

Product Designer | Senior UX/UI Designer Healthcare & Enterprise Products

8+ years of experience crafting digital experiences for healthcare, analytics and enterprise SaaS products. Delivering designs that move the needle including a 75% boost in workflow efficiency and a 20% increase in user engagement.

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HEALTHCARE & SAAS EXPERT
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75% WORKFLOW EFFICIENCY BOOST
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20% INCREASE IN ENGAGEMENT
EXECUTIVE SUMMARY

Passionate Product Designer & Strategist

Product Designer with 8+ years of experience crafting digital experiences for healthcare, analytics and enterprise SaaS products. I enjoy working on problems that sit at the intersection of complexity and usability and have a track record of delivering designs that move the needle including a 75% boost in workflow efficiency and a 20% increase in user engagement.

From early research and journey mapping all the way to high-fidelity prototypes and design systems, I am comfortable owning the full design process. I collaborate closely with product and engineering teams in Agile environments and bring strong expertise in Figma, dashboard design and WCAG compliance.

FEATURED WORK

CASE STUDIES & PRODUCT DESIGN

Horizon Trails B2B Travel Platform BEHANCE CASE STUDY
B2B SaaS Travel Tech Homepage UX

Horizon Trails - B2B Travel Platform Homepage

Designed an intuitive, end-to-end B2B travel booking platform homepage tailored for travel agents and partners, optimizing complex search workflows, travel itinerary discovery and agent productivity.

VIEW CASE STUDY ON BEHANCE →
Feature Gap Orders Filter for Porter BEHANCE CASE STUDY
Logistics UX Feature Optimization Filters & Search

Feature Gap: Implementing Orders Filter for Porter

Identified and solved key operational friction in order tracking by introducing a comprehensive multi-criteria orders filtering framework for Porter's logistics and fulfillment dashboard.

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TripX The Future of Travel Redefined BEHANCE CASE STUDY
Next-Gen Travel Product Strategy Mobile & Web UX

TripX - The Future of Travel Redefined

A comprehensive travel platform redesign focusing on streamlined booking flows, visual trip management, personalized recommendations and a next-generation UI design system.

VIEW CASE STUDY ON BEHANCE →

CORE SKILLS & EXPERTISE

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Product & UX Design

Product Design, Interaction Design, UX Strategy, Design Thinking, Micro-interactions, Motion Design

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User Research & Evaluation

User Research, User Journey Mapping, Usability Testing, Heuristic Evaluation UX

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Architecture & Planning

Information Architecture, Wireframing, Prototyping

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Design Systems & Accessibility

Design Systems, Accessibility (WCAG) Specialized

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Domain Expertise

SaaS Platforms, Dashboard Design, Healthcare UX

TOOLS & TECHNOLOGIES

Design Stack & AI Technologies

Design, Prototyping & Code

Figma Adobe XD Photoshop Illustrator CorelDRAW Balsamiq Jira Miro Power BI Tableau Draw.io HTML CSS JavaScript WordPress

AI-Assisted Tools & Workflows

Research & Productivity

ChatGPT, Claude AI, Gemini, NotebookLM

Design & Prototyping

Figma AI, Freepik AI

AI Development & Experimentation

Google AI Studio

WORK EXPERIENCE

UI/UX Designer

Dalvkot Utility Enterprises Pvt. Ltd.
Feb, 2025 - Present

Designing intuitive and human-centered digital experiences for Dalvkot's healthcare technology products, including HIMS/EMR, diagnostics and patient-facing applications.

  • Apply user-centered design (UCD) principles and interaction patterns to translate complex healthcare workflows into clean accessible interfaces.
  • Conduct user research, requirement analysis and workflow mapping with doctors, nurses and operational teams.
  • Designed end-to-end workflows, wireframes and high-fidelity interfaces for healthcare modules including HIMS/EMR, diagnostics and patient management systems.
  • Build and maintain scalable design systems with reusable component libraries and design tokens to ensure visual consistency across modules.
  • Design data dashboards and analytics screens to support clinical and administrative decision-making.
  • Partnered with product, engineering and QA teams to streamline design-to-development handoff and reduce implementation inconsistencies.
  • Conduct usability testing and iterate based on user feedback to enhance product clarity and efficiency.
  • Support responsive design for web and mobile platforms, ensuring accessibility and ease of use.

Senior Graphic Designer ➔ Senior Visual Designer

Analyttica Datalab Pvt. Ltd.
July 2020 - Jan 2025
  • Led the design of the Content Builder project, achieving a 75% improvement in content writers' efficiency by streamlining workflows and enhancing usability.
  • Designed interactive dashboards and high-fidelity prototypes for LEAPS, focusing on low-code/no-code user journeys while applying accessibility compliance standards practices to ensure scalable and consistent delivery across the platform.
  • Developed over 250+ marketing materials, mailers and digital campaigns per quarter in collaboration with marketing, contributing to a 20% increase in engagement rates.
  • Led UX initiatives including persona creation, user flows, wireframes and visual mockups, conducting UX audits and A/B testing to ensure a seamless experience across projects.
  • Integrated modern design principles and tools such as Adobe XD into the design workflow.

Senior Graphic Designer

AxisRooms Travel Distributions Solutions Pvt. Ltd.
February 2015 - March 2020
  • Designed and deployed 20+ websites tailored to client requirements, achieving a 25% improvement in client satisfaction through responsive and visually engaging designs.
  • Delivered 30+ Marketing and visual design projects, enhancing brand consistency and increasing brand recognition by 20%.
  • Collaborated with cross-functional teams through effective stakeholder management to optimize website performance and responsive design, increasing user retention by 15%.
  • Maintained a 95% on-time project delivery rate, ensuring timely completion of client projects without compromising quality.

EDUCATION

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Diploma in Graphic Designing

Immagini Graphic Design Institute

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Bachelor of Commerce (B.Com)

VSS Institute

GET IN TOUCH

Let's Connect & Build Great Products

Available for senior UI/UX product design opportunities, enterprise SaaS and healthcare design strategy.

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Mobile

+91 97428 29954

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Location

Bengaluru, India